Contact: Waldo Glasman
Communications Equity Associates (“CEA”) has announced today that it represented Grupo Integração, a Brazilian regional multimedia group, on the acquisition of a 50% equity stake in TV stations Integração, União and Ideal, collectively known as Rede Integração (the “Company”). The transaction is subject to regulatory approvals. With the acquisition, Grupo Integração’s ownership in the Company increased to 100%. The selling shareholders are members of the Marinho family, the controlling family of Rede Globo, Brazil’s leading TV network.
Founded in 1964, the Company is a pioneer in the Brazilian TV market as well as Rede Globo’s first affiliated station, since 1970. The Company, which covers a population of approximately 3 million in the Triangulo Mineiro region, will maintain its affiliation with Rede Globo. Grupo Integração, headquartered in the city of Uberlândia and controlled by the Siqueira Silva family, also owns and operates radio and cable TV businesses in the State of Minas Gerais, Brazil. The Siqueira Silva family is also involved in the lodging and education sectors.
CEA advised Grupo Integração and the Siqueira Silva family on the negotiation and structuring of the transaction. Additionally, CEA raised and structured debt financing to partially fund the acquisition. Waldo Glasman, Vice President at CEA’s Latin America Group, led the CEA team of bankers who executed the transaction. Mr. Glasman is based in CEA’s New York office.
Founded in 1973, CEA is a leading provider of investment banking services and private equity to the global media and entertainment, communications and information technology industries. With a team of highly experienced personnel worldwide, CEA has an unequaled depth and breadth of industry knowledge, expertise and long-standing industry relationships. CEA has completed over 800 transactions totaling $35 billion in more than 50 countries. CEA’s affiliates also manage, co-manage or participate in general partnership interests in a worldwide family of funds with committed capital of approximately $1.15 billion for private equity investments in the industries CEA serves. CEA’s reputation and track record of success are built on delivering innovative, value-added solutions and services to clients worldwide.