Client:
Flyer Printing Company, Inc., owner of The Tampa Flyer, a weekly shopper publication which is delivered by mail with circulation in excess of 900,000 in the Tampa, Florida metropolitan area.
Transaction:
Harte-Hanks, Inc., acquired The Tampa Flyer from the Flyer Printing Company. Harte-Hanks is a worldwide direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities. They also own the PennySaver, known as California’s best-read publication, reaching 10 million homes every week. With the acquisition of The Tampa Flyer, Harte-Hanks will have a circulation close to 12 million.
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Sale of Tampa Flyer, Weekly Shopper Publication
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